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AGENT GREG — ARTIST MANAGEMENT & BRAND STRATEGY

Project type

Artist Management / Entertainment Branding

Date

2026 — Ongoing

Location

Switzerland / Greece / International

Role

Artist Manager & Communications Lead

Framework

AZBIZ — Artist Management & Strategic Communications

Project Overview

Agent Greg is an established Greek electronic music artist with long-standing credibility, residencies and recognition within the electronic music scene.
The project is developed through AZBIZ, my artist management and strategic communications framework, with the objective of supporting the artist’s next phase through professional management, booking presentation, content direction, platform alignment and international positioning.

Management Scope

I lead the artist’s management, brand strategy and communications framework, covering artist representation, promoter communication, booking coordination, fee positioning, content direction, platform alignment and international positioning.

- Artist management framework
- Promoter, venue and collaborator communication
- Booking coordination and fee positioning
- Brand strategy and international positioning
- EPK, promo/media sheet and rider development
- Content planning and creative direction
- Platform alignment across Instagram, TikTok, YouTube, SoundCloud, Spotify and website
- Asset organization, Notion planning, Dropbox structure and workflow management

Selected Outputs

A selected set of strategic, communication and management assets developed to support the artist’s professional presentation, booking process and international-facing ecosystem.

- Artist positioning and narrative system
- EPK / press and promotional material
- Technical and hospitality rider framework
- Booking communication and promoter-facing templates
- Social media, content and platform direction
- Website and digital presentation direction
- Notion, Dropbox and workflow organization

Current Status

The project is currently active as an ongoing artist management and communications mandate, supporting bookings, promoter communication, content direction, media coordination and international development.

  • Instagram
  • TikTok
  • LinkedIn

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