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WORK
A selection of work focused on brand narrative,
visual direction, and campaign systems.
WATCHES - VISUAL DIRECTION & PRODUCTION SYSTEMS
A structured visual framework for modern watch communication — from studio precision to performance and 3D storytelling.
BARQUE - SWISS/MED DESIGN HOUSE
A Zurich-based concept brand translating Mediterranean craft into a contemporary design language through identity and storytelling.
MONDAINE - BAUHAUS DESIGN HERITAGE
Concept-driven content exploring the roots of modern design and translating heritage into contemporary visual language.
HOSPITALITY / F & B - BRAND & CONTENT DIRECTION
A curated selection of food and restaurant work focused on aesthetic consistency, audience clarity, and conversion-driven content systems.
LUMINOX x BEAR GRYLLS x TIDE - NO PLANET B
A narrative-led campaign translating sustainability into a cinematic product story, built across 3D, film, social formats, and key visuals.
MONDAINE x SBB - TRAVEL RETAIL KEY VISUALS
A clean, conversion-driven key visual system adapted for station placements and point-of-sale communication.
NYT SUSTAINABILITY STORY - MONDAINE VINTAGE ARCHIVE
A New York Times sustainability story, photographed through Mondaine’s rare vintage archive and design heritage.
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